Holiday 2002  
 
Q: I'm a small appliance dealer with a limited advertising budget. What are some inexpensive ways we can generate more store traffic?

A: Easy, just ask your vendors for the money! That's right; many manufacturers provide co-op dollars to their dealers in order to promote their particular brand. Mail potential customers a special offer and include a promotional product imprinted with the brand's name or logo and your company's information. Make sure the item you select is useful and fits in with an overall theme or message.

 
 

Q: It's been a tough year for our company and we would like to thank our key employees for all of their hard work. What do you recommend?

A: A lucite or crystal award is just the ticket. It serves as a reminder for a job well done and shows appreciation 52 weeks a year.

 
Try Item: JC216 Try Item: JC8180 Try Item: JC1823 Try Item: JC8170
 
For more awards, click here
 
 
Q: Our business is slow and we would like to generate new sales. What kind of promotions can we do without breaking the bank?

A: Direct mail, when done right, can be very effective and inexpensive. First, you need to write clever copy with a compelling offer. Then, include a small item such as an imprinted pen/screwdriver in the envelope to add bulkiness. It's best to tie the promotional product into a corporate theme or message, so when prospects see the item they naturally think of you.

 
 
Try Item: A182 Try Item: P770S
 
For more pens, click here
 
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This Newsletter
The goal of our newsletter is to provide the benefits of using promotional products. Corporate Merchandise Services are designed to increase awareness, name recognition, and lead generation. Premiums, when used as incentives or rewards, will improve customer loyalty, employee morale and productivity.
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